The National Confectioners Association has just announced the launch of its brand new “Winter Holidays Central” — a digital hub to share fun facts and resources for sweets-loving consumers. We found some of their fun facts worthy of sharing with you:
#1 — 93% of Americans Agree That it is Okay to Enjoy Holiday Treats
Throughout the year, most Americans enjoy chocolate and candy two to three times per week, averaging about 40 calories per day. Americans understand that chocolate and candy are treats and use moments like the holiday season as an opportunity to talk about balanced treating. Nearly 90 percent of parents use the winter holidays to discuss the importance of balance with their children, and while most report having these conversations year-round, many use the holidays as a conversation starter.
#2 — Empowering Consumers with More Information, Options and Support
America’s leading chocolate and candy companies have come together for a five-year commitment with the Partnership for a Healthier America to provide consumers with more information, options and support as they enjoy their favorite treats this holiday season, and year-round.
#3 — Sharing Holiday Treats During the Most Wonderful Time of the Year
The winter holidays are a moment for sharing and enjoying treats with loved ones. In fact, 93 percent of Americans say they plan to include chocolate and candy in stockings or give confections as gifts to friends and family this holiday season. Foil-wrapped chocolates are the stocking stuffer of choice, followed by candy canes and small boxes of chocolates.
#4 — What’s the Right Way to Enjoy a Candy Cane?
When it comes to how Americans enjoy a classic seasonal favorite, the candy cane, a recent survey showed that 72 percent of Americans enjoy a candy cane starting on the straight end, while 28 percent start on the curved end.
To read the full press release from National Confectioners Association (NCA), visit:
We also thought this fun article about the legend/history of Candy Canes was sure worth the read!